[ad_1] The third annual Travesia de las Ruinas ride is in the books! This all-women’s mountain bike event is a collaboration between Old Town Outfitters, an adventure tour operator in Antigua Guatemala, and World Ride, a non-profit that works to empower women globally through mountain biking. This year’s event attracted about 60 riders of all…
[ad_1] This International Women’s Day, Wild Women Expeditions, the leader in adventure travel for women, celebrates a rebrand, development of a new website, and two 2024 treks to Everest Base Camp whose profits will be donated to Ally Global Foundation (AGF), a non-profit organization committed to supporting and empowering Nepalese and Cambodian women and girls who have survived human trafficking. The…
[ad_1] GLP Films (GLP), an award-winning content marketing agency helping destinations and brands to become sustainability leaders, was chosen by the Finger Lakes Regional Tourism Council (FLRTC) to create the “Finger Lakes Outdoor Experience,” a comprehensive new global marketing campaign repositioning the Finger Lakes Region in New York State as a premiere outdoor and sustainable…
[ad_1] In recognition of International Women’s Day on March 8, Tropical North Queensland, home to the largest number of Indigenous and eco-certified tourism experiences in Australia, is shining a light on five women who are making a difference in the world of sustainable and Indigenous tourism. Female Indigenous Tour Guides Sisters Joanne, Leeann and Brenda Mundraby…
[ad_1] Perhaps there is some natural overlap between readers and travelers – both pursuits share a desire to better understand the world, challenge preconceptions, and expand horizons. Paired together, they are a powerful duo. From the “slow travel” mindset of lingering at a café with a novel, to the desire to learn more about a…
[ad_1] Rios Lodge, an award-winning ecolodge remotely located in the rainforest in Costa Rica’s Limon Province, is making waves by hosting the first free CPR certification and wilderness basic first aid training program for remote lodges and adventure tourism operators in the Pacuare River region. In a pioneering move, Rios Lodge hosted a group of…
[ad_1] The importance of education to help restore our climate has been highlighted in numerous studies: from our own 2020 research with travelers which found that 43% say that education is necessary to overcome barriers to climate action, to research conducted at the University of Montreal which found that people who had received climate education reduced…
[ad_1] The Jordan Tourism Board of North America (JTBNA) recently invited a small group of travel representatives to visit Jordan and witness firsthand the impact of war on the region’s tourism. Gabi and I attended, representing ATTA, and have just returned ready to report back to you, our global community. Admittedly, I had some concerns. …
[ad_1] Veteran adventure travel industry expert, Jeff Stivers, begins a new chapter with Outlier Journeys, a specialized tour operator designing private journeys at the intersection of adventure, sustainable and highly personalized travel. With a BA in Anthropology and archaeological field work in Africa (Sudan, Niger & Tanzania), Jeff’s career started in 2007 as a Program…
[ad_1] Small group adventure operator and community tourism pioneer, G Adventures, is developing an extended program of trips to Bosnia and Herzegovina that are designed to support local communities, while showcasing the Balkan nation’s distinctive culture, nature and heritage. The launch is the result of a collaboration between the U.S. Government’s USAID Developing Sustainable Tourism…
[ad_1] In June 2022, as an Adventure Tour Operator based in the French Alps, I organised our first ever trek to Pakistan to experience the mighty Karakoram, a mountain range spanning 80,000 km² in the Kashmir region and bordering Pakistan, China, and India. Our objective was to get to K2 Base camp, which is the…
[ad_1] This year marks the 20th anniversary of the Adventure Travel Trade Association under the leadership of CEO Shannon Stowell. While the ATTA existed prior to 2004, many of the organization’s signature features – from events like the annual Adventure Travel World Summit to resources like Adventure Travel News – were born of Stowell’s vision…
[ad_1] “At the tender age of 51 years old, I found a purpose for the rest of my life. To create a company that will enable regular folks, young and old, male and female, who are neither extreme athletes, nor dedicated lifelong fitness buffs…to get on a bike and simply have the adventure of a…
[ad_1] Travel business leaders attending ITB in a couple weeks will not want to miss a panel titled, “Adventure Travel Leads the Way with Sustainability Practices that Benefit Climate and Communities,” taking place on Wednesday, 6 March 2024. In this session, representatives from Tomorrow’s Air partners, Kimkim and CAS Trips, will join ATTA Vice President…
[ad_1] Each year, National Geographic announces their picks for BEST OF THE WORLD, the brand’s annual guide of the most exciting, meaningful, and one-of-a-kind travel experiences for the year ahead. Today, Nat Geo unveiled BEST OF THE WORLD 2024 with a brand-new category: TRAVELER OF THE YEAR. Dr. Susanne Etti, Intrepid Travel’s Global Environmental Impact…
[ad_1] Adventure Travel Trade Association (ATTA) Adventure Champions are the vanguards of the adventure travel industry, having been members of ATTA and leaders in the community for a minimum of 15 years. They are true believers in the power of adventure travel and have made an impact on the direction of ATTA and on the industry as…